A Sports Club (£300K Turnover)

Problem/Situation:

A leading national Sports Club had been losing members to David Lloyd, Virgin and other national chain franchise health clubs and gyms over a prolonged period.

At the same time, the club needed to make painful cuts to its payroll and cost base, whilst finding ways of generating new members in significant numbers.

Solution:

BGS consultants have worked with the Club over a number of years. The initial involvement was to bring in a part-time FD to correctly interpret the financial accounts, build a difficult consensus to cut payroll and to reduce the cost base.